A global extranet for some of the world's strongest brands

ABSOLUT SPIRITS FORUM is an extranet for everyone working with marketing in the global and virtual organization of V&S Absolut Spirits. The system consists of three main parts: the content management platform EPiServer, integration of functionality from other systems and a business area-common contact database. The project also included developing an authentication module connecting EPiServer and the web access management platform ClearTrust from RSA.

Vin & Sprit's international business area V&S Absolut Spirits commissioned Iteam, in collaboration with the PR agency Springtime and the design agency Foreign, to develop a completely new extranet. The target group was everyone globally who markets the brands of the business areas – ABSOLUT VODKA, Level, DANZKA Vodka, FRÏS Vodka and Plymouth Gin.

Iteam implemented the new extranet ABSOLUT SPIRITS FORUM, basing it on the content management platform EPiServer. The system contains the business area's collected brand knowledge, digital material such as ads and images and tools for the marketing work. As a part of the project Iteam also developed the concept for and implemented a new contact database collecting all people in a single place, and that also contains a technical integration interface for other systems. Functions from other systems, such as ad production and e-commerce for point of sales products, was also integrated into the new extranet to provide the users with all functions in a single location.

ABSOLUT SPIRITS FORUM is also integrated with the web access management platform RSA ClearTrust, that was installed by IT security agency OmegaPoint. As part of the project Iteam also implemented a new authentication module that connects EPiServer with ClearTrust. This module is now a standard module in EPiServer (from version 4.41).